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The Oregon Ducks are leading the Pac(k), literally.
According to a study from Skull Sparks, a partner to college teams with an aim to help improve digital and design strategy, the Ducks lead the country, not just the Pac-12, in total social media interactions for the month of July.
College football teams generating the most social media interactions (IG+TW+FB) in July 2020. #smsports pic.twitter.com/bPxS5LKGJ6
— SkullSparks (@SkullSparks) August 3, 2020
The Ducks bested even Ohio State and defending national champions LSU in the count, reaching 921,000 interactions across the tracked social media interfaces: Twitter, Instagram and Facebook.
The next closest Pac-12 school was the USC Trojans, coming in 21st overall, with 163,000 interactions. Incredibly, they were the only team in the top 25 that doesn’t have a Facebook page being tracked and accounting for their total number of interactions.
Skull Sparks also released their top list of all 130 FBS teams and how they all stacked up. The Pac-12 teams finished as such:
1. Oregon — 920,864
2. USC — 163,385
3. Utah — 138,722
4. Oregon State — 91,346
5. Colorado — 83,730
6. UCLA — 65,537
7. Washington — 57,308
8. Arizona State — 54,118
9. Washington State — 43,111
10. Stanford — 30,396
11. Cal — 16,683
12. Arizona — 15,631
#ScoDucks really does work, doesn’t it?